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Photography recreates the joy of every chance meeting or fleeting encounter.  - Shin Yoshino
Shin Yoshino Born in 1943, Shin Yoshino graduated from the Living Design Department of the Kuwasawa Design School, and has been active as a wildlife and nature photographer since launching his freelance career in 1972.
"I've communicated telepathically with moose, and howled with wolves."

When I put myself in the middle of nature, I feel alive and at ease. For example, in a forest you can find phytoncides, essential wood oils that are said to contribute to a sense of well-being. And near water, there are lots of negative ions. Like animals, we humans are sustained by these natural sources of energy.

I feel that all natural things are somehow connected with each other. In 1996, I held an exhibition called "The Great Rockies", and was in charge of producing an Olympus calendar. While on location for these projects, I experienced something like telepathy with a moose I was photographing. It was standing quite a distance away from me, but I prayed with all my heart that it would come closer to a certain point and walk into the lake. To my amazement and delight, the moose behaved just as I’d hoped and presented me with a perfect shooting opportunity. It was as though it had read my mind.

On another occasion, I also communicated with wolves by howling along with them. When dealing with nature - and this applies not only to wildlife - you can learn something from every subject you encounter. And if you learn your lesson well, you can press the shutter button to capture the precise moment you want, naturally, as though there’s a resonance or sympathy with your subject.

I started taking digital photos around the time the Olympus CAMEDIA C-1400L came out. Since then, I’ve used the E-10 and other cameras, learning about them through repeated trial and error. Thanks to these experiences, I finally got used to using digital cameras.

When the E-1 was released with its robust, dust- and water-resistant body and Dust Reduction System for worry-free lens changes in the field, I was really impressed by its reliability. And with Four Thirds System lenses, you get the effective equivalent of double the focal length, so you can take close-up shots from a distance, an ideal feature when photographing wildlife. I really felt it was a camera that had been designed with nature photographers in mind.

"The E-System advantage . . ."

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The Four Thirds System ― A Global Standard in Digital Imaging Performance and Mobility The Four Thirds System
The Four Thirds System is a global open standard for the design of all-digital SLR camera bodies and lenses. Conceived to realize the highest photographic ideals in a digital age, it brings greater choice to consumers, and is a living example of our corporate slogan, “Your Vision, Our Future,” in action.
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