Building a corporate culture
We monitor user wishes and views and by seeking input from customers who have actually used Olympus products. This customer input, together with information from marketing surveys, is applied to the development of our products.
Developing a Culture Based on Putting the Customer First
— In-House Customer Satisfaction (CS) and Voice of Customer (VOC) Education —
The Olympus Group places a high value on customer feedback through its Voice of Customer (VOC) program and aims to reflect that feedback in its products and services. The first step in that process is to instill the attitude of thinking from the customer's perspective in every individual employee. Young employees complete basic courses in customer satisfaction between their third and fifth years with Olympus. For management executives, there are courses in the use of VOC information in the implementation of CS policies.
Contents end
