Contents start

February 15, 1999
Compact and lightweight SLR design
Intelligent Variable-Power Flash System with GN25 power
Built-in 28-110 mm 4x zoom lens
IS-300 SLR
IS-300 SLR
Olympus Optical Co., Ltd. is pleased to introduce the IS-300 SLR. The high-performance model features autofocus and an Intelligent Variable-Power Flash System with GN25 power. It also has a built-in 28-110 mm 4x zoom lens with the precision of a large-diameter aspherical glass lens. For added convenience, the integrated lens cap opens automatically when the power is turned on.
The design of the IS Series reflects a relentless pursuit of optimal handling and holding balance. The concept led to an L-shape with a built-in zoom lens combining superior resolution with high magnification. Covering every point from wide-angle to telephoto settings, the innovative SLRs are designed to help photographers capture the image in the mind's eye and achieve professional-looking results. One model after another has filled out the IS line-up since its launch in 1990.
The IS-300 is the latest addition to the series. Even though it has a versatile 28-110 mm 4x zoom lens, it is compact and very lightweight at 650 g. With its large-diameter aspherical glass lens, it also offers the quality of high-resolution images. The wide-angle 28 mm setting is ideal for indoor shots and expansive landscapes, while telephoto settings up to 110 mm make it easy to take natural-looking snapshots and striking portraits.
The Intelligent Variable-Power Flash expands the shooting range with GN25 power. Flash photography is also enhanced by such features as Super FP Flash in the Portrait Mode for synchronizing with shutter speeds up to 1/2000 sec. To minimize an unnatural cast and ensure lifelike results, the Auto color-Balancing Flash detects artificial light and fires automatically.
The IS-300's simple push-button operation lets photographers make the most of its SLR capabilities. Choosing the appropriate exposure is as easy as pressing the Direct Mode Select Button.
Bringing extra control to action photography, it is used in the Stop Action Mode to keep a moving subject in sharp focus - a feature especially helpful in recording sports events.
The design also reflects the importance placed on creative freedom and personal expression. The IS-300 has ±2 EV (1/2-step) Exposure Compensation, an Aperture-Preferred AE System and a Long Time Mode - features that give complete control over the exposure, depth of field and shutter speed.
The IS-300 offers both advanced functions and easy operation. Sophisticated but friendly, it combines the convenience of a compact camera with the high performance of an SLR.
Main Features
The IS-300's high-resolution 4x zoom lens is incorporated in an L-shaped body. The layout reflects a relentless pursuit of optimal handling and holding balance. Along with simplifying operation, it contributes to the outstanding portability of a compact, lightweight body much smaller than conventional 35 mm SLRs.
A large-diameter aspherical glass lens is a key to the image quality of the 28-110 mm 4x zoom lens as well as the compactness of the optical system. The 28 mm setting offers full wide-angle photography for outstanding results in indoor scenes, group portraits, expansive landscapes and architectural shots. Quickly and easily, the zooming lever moves the lens up to 110 mm for striking portraits and natural-looking candid photography. An optional teleconverter is available to increase the maximum focal length for full telephoto photography.
In addition to its GN16 flashtube for wide-angle focal lengths, the IS-300 has a GN25 flashtube for telephoto shots. This combination offers a maximum flash range of 6.3 m with ISO100 color negative film and 12.6 m with ISO400. The changeover from one flashtube to the other is determined automatically according to the focal length.
About four times more sensitive than conventional AF sensors, the CMOS line sensor delivers improved autofocusing performance. It is so sensitive that the AF system works even in low light of EV-1 with ISO100 film. With this exceptional accuracy, it can pick out subjects in the dark, even when they are barely visible to the human eye.
The Intelligent Variable-Power Flash System uses data from several sensors to determine the appropriate illumination. It fires automatically in both dim light and backlit situations - for example, when sunlight is filtered through trees. The system also minimizes over-exposure, while the Auto color-Balancing Flash detects the wavelength of fluorescent or other artificial lighting. The result is lifelike pictures that have an ideal color balance free from an unnatural cast. There is also a flashmatic control system that optimizes the illumination. Based on the distance to the subject, the appropriate flash intensity and aperture are set automatically.
Making it easy to take great flash pictures, the Intelligent Variable-Power Flash System has three flash modes.
  In low light or backlighting, the flash fires automatically, delivering the appropriate illumination for a correct exposure.
Red-Eye Reducing
  This mode minimizes the red-eye effect which spoils many flash portraits taken in low light. When the shutter button is pressed, a series of lower-powered pre-flashes fires before the main flash is triggered.
  The flash fires every time in this mode. It is especially helpful in eliminating unnatural shadows on a subject.
Note: The modes above are disengaged when the flash unit is closed.
By simply pressing the Direct Mode Select Button, photographers can explore the advantages of SLR performance, confident that the results will be all that they want. The icons are easy to understand, and there are four modes suited to the range of situations.
Stop Action Mode
  To freeze fast-moving subjects, the camera automatically picks the highest shutter speed up to 1/2000 sec., while the Predictive AF System keeps the subject in sharp focus.
Portrait Mode
  In this mode, the background is blurred to set off the subject in the foreground.
Night Scene Mode
  While the flash captures the subject in the foreground, the shutter stays open as long as 4 sec. to record the night scenery in the background.
Landscape Mode
  This mode is ideal for landscapes and group portraits with landscape scenery in the background.
The Predictive AF System takes over automatically in the Stop Action Mode. Particularly helpful in recording sports events, it is used to follow a moving subject and keep it in sharp focus.
In the Portrait Mode, the flash always fires unless it is closed. To ensure the shot comes out right, Super FP Flash takes over automatically when a high shutter speed is chosen (1/100-1/2000 sec.). At every speed, it automatically synchronizes the flash illumination with ambient light - a particularly important advantage in portraits shot in backlit conditions during the daytime. It also eliminates the facial shadows produced by side-lighting and makes the eyes glisten attractively. By blurring the background, this feature simplifies synchronized portraits taken in daylight, creating images that are striking and natural-looking.
A wide range of features offer the control essential to creative expression.
Exposure Compensation
  The exposure can be adjusted ±2 EV in 1/2-step increments.
Aperture-Preferred AE
  For complete control over the depth of field, the aperture can be set to any F-stop - from the widest opening of F4.5-5.6 to the minimum of F22 - with a touch of a button.
Spot Metering
  An Olympus innovation pioneered with the OM-4 SLR, Spot Metering helps photographers ensure that the exposure reading is accurate for the part of the frame they want to emphasis. It is particularly useful when there are complications such as backlighting.
Long Time Mode
  The Long Time Mode is ideal for creative photography in night-time scenes that are difficult to capture in a programmed mode - for example, the flow of automobile taillights or fireworks against a dark sky. With the aperture locked at F8, the photographer can choose from shutter speeds of 1, 2, 4, 8, 15, 30 and 60 sec. The shutter can be triggered from a distance with the optional Remote Control RC-200.
Like the earlier IS-200, the IS-300 has an integrated lens cap that opens automatically when the power is turned on. This convenient feature eliminates the bother of removing the lens cap for every shot as well as the risk of losing it. The cap can be closed even when a filter has been added to the lens.
Dioptric correction of -2 - +1 m-1 is built in to compensate for any eyesight problems.
Remote Control RC-200
  The remote control triggers the shutter from as far as 5 m straight ahead of the subject or from 3.5 m at an angle of 50degrees or less on either side.
*Olympus Optical Co., Ltd. was changed to OLYMPUS CORPORATION as of October 1, 2003.
  • Press releases are company announcements that are directed at the news media.
  • Information posted on this site is current and accurate only at the time of their original publication date, and may now be outdated or inaccurate.
  • Company names and product names specified are trademarks of their respective owners.