November 1, 2001 | |
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* This news release is only for Japanese market. |
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Olympus Optical Co., Ltd. (President: Tsuyoshi Kikukawa) is pleased to announce that total shipments for the µ[mju:] series of 35mm compact cameras reached 20 million cameras at the end of October 2001.
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Olympus launched the µ[mju:] series with the µ[mju:] camera in March 1991, recording total shipments of one million cameras within the first year. The µseries has continued to perform well, with shipments reaching 10 million cameras in February 1998 and 20 million cameras in 2001, the series' 10th anniversary year. The µ series features an ultra-compact, lightweight design as well as high-level functionality and exceptional picture quality. To maintain its leadership position in the market for compact cameras, Olympus aspires to develop new products in the µ series that capture the hearts of customers.
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International Recognition of the µ [mju:] Series | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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*Olympus Optical Co., Ltd. was changed to OLYMPUS CORPORATION as of October 1, 2003.
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