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March 20, 2002
Olympus Announces
SUPERZOOM 70G/80G Compact 35mm Camera
with High-Performance 38-70mm/38-80mm Zoom Lens
Excellent quality and value for money
High-performance, 38 - 70mm/38 - 80mm zoom lens
Easy operation and stylish design
SUPERZOOM 80G SUPERZOOM 70G
SUPERZOOM 80G SUPERZOOM 70G
* This news release is only for Japanese market.
Summary
Olympus Optical Co., Ltd. is pleased to introduce the SUPERZOOM 70G/80G compact 35mm camera. Offering outstanding quality, value, and ease of use, the SUPERZOOM 70G/80G is equipped with a high-performance 38 - 70mm/38 - 80mm zoom lens and a high-accuracy autofocus system. It also features a wide range of flash modes, and a stylish, compact, lightweight body with a sliding lens barrier.
Top Features
Compact, lightweight, and stylish design
High-performance, 38 - 70mm/38 - 80mm 2x zoom lens with two aspherical lens elements
High-accuracy, 464-step autofocus system
Versatile flash functions
Affordable and easy to use
Development Background
The SUPERZOOM 70G/80G compact 35mm camera was developed in response to market demand for an affordable, easy-to-use, entry-level zoom camera that offers real quality and value. Despite its affordable pricing, offers optical performance that is comparable with the award-winning Olympus μ[mju:] series. In addition, the light, compact body features a high-quality, silky-gold finish and a sliding lens barrier with a uniquely stylish oval motif.
Main Features
Light, Compact and Stylish Design
In keeping with the high standards of Olympus camera design, the SUPERZOOM 70G/80G is exceptionally compact, lightweight, and stylish. The standard model* measures only 118mm(W) x 64mm(H) x 47mm(D), and weighs just 210g. It features a high-quality, silky-gold finish, and a sliding lens barrier with a distinctive oval shape that is instantly recognizable.
* Quartzdate model: Dimension 118 (W) x 64 (H) x 51 (D) mm, Weight 220g

38 - 70mm/38 - 80mm High-Performance Zoom Lens
The SUPERZOOM 70G/80G's 38 - 70mm/38 - 80mm high-performance zoom lens features two aspherical lens elements that assure exceptionally crisp, distortion-free imaging with minimum weight and bulk. In addition, the 38 - 70mm/38 - 80mm zoom range provides framing flexibility that makes it easy for users of all levels to achieve the composition they want. And unlike the most low-priced zoom cameras that only offer the user the choice of a few preset zoom settings, the SUPERZOOM 70G/80G offer true zoom performance that allows the user to choose any zoom setting.

High-Accuracy 464-Step Autofocus System
A new 464-step autofocus system assures outstanding focusing accuracy for sharp, crisp imaging.

Full Range of Flash Functions
A built-in flash with six flash modes makes it easy to take beautiful flash photos.
Auto Flash Mode: Fires the flash automatically in low light.
Red-Eye Reduction Mode: Helps the subject's eyes adjust to the bright light of the flash by activating a bright LED on the front of the camera before the flash fires.
Flash Off Mode: Prevents the flash from firing; ideal for available-light photography and situations where flash photography is prohibited. Fill-In Flash Mode: Fires the flash with every shot. Can be used to erase unwanted shadows when shooting in bright sunlight or other high-contrast lighting conditions.
Night Scene Mode: Fires the flash to illuminate the foreground subject, while applying exposure compensation to help ensure that background scenery (city lights, sunsets, etc.) is also captured.
Red-Eye Reduction Night Scene: This mode reduces the red-eye effect in pictures taken in the Night Scene mode. Except for a bright LED activated, it is identical to the Night Scene mode.
Other Features
Real-image zoom viewfinder
Electronic Self-timer with 12-sec. delay
ISO 100, 200, 400, 800 auto film speed setting.
Date/time imprinting (Quartzdate model only)
*Olympus Optical Co., Ltd. was changed to OLYMPUS CORPORATION as of October 1, 2003.
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