| September 27, 2005 | |||
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| "ZUIKO DIGITAL 35mm F3.5 Macro" | "ZUIKO DIGITAL 35mm F3.5 Macro"mounted on the "E-500" | |
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| "ZUIKO DIGITAL ED 18-180mm F3.5-6.3" | "ZUIKO DIGITAL ED 18-180mm F3.5-6.3" mounted on the "E-500" | |
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| Summary |
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| Olympus Imaging Corporation (President: Masaharu Okubo) is pleased to announce the introduction of 2 new lenses for use with "Designed-for-Digital" SLR cameras. The new lenses are "ZUIKO DIGITAL 35mm F3.5 Macro" lens, which is scheduled to go on sale in November 2005, and "ZUIKO DIGITAL ED 18-180mm F3.5-6.3" lens, which is scheduled to go on sale in Spring time 2006. |
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| "ZUIKO DIGITAL" lenses are interchangeable lenses that maximize the performance potential of the image sensor in "Designed-for-Digital" Olympus E-System digital SLR cameras based on the "Four-Thirds System". The 2 newly announced lenses are compact, lightweight, and offer excellent cost performance. |
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| "ZUIKO DIGITAL 35mm (*170mm) F3.5 Macro" is the world's lightest*2 macro lens weighing only 165g that allows life-size macro shooting (equivalent to 2x magnification on a 35mm camera) without any attachments. It enables users to easily take handheld macro photos of flowers, insects, and other subjects they encounter in daily life. |
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| Having already released the fast-aperture, medium-telephoto "ZUIKO DIGITAL ED 50mm F2.0 Macro" lens, and with a telephoto macro lens scheduled for release in 2006, as well as a wide range of accessories to support macro shooting, Olympus plans to continue to expand its "Digital Macro World" offerings. |
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| "ZUIKO DIGITAL ED 18-180mm (*136-360mm) F3.5-6.3" lens is a lightweight, high-power zoom lens weighing only 440g that offers a zoom range suitable for a wide range of commonly encountered shooting situations. It boasts excellent close-up capabilities, and has a minimum shooting distance of only 45cm at any zoom setting. Offering a wide zoom range and high mobility, it is ideal for users who want to keep their kit to a minimum by taking only one lens with them when they go out. |
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*1 | Figures indicate equivalent focal lengths on a 35mm camera |
| *2 | As interchangeable lens for a SLR camera (as of September 27th, 2005) | |
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| ZUIKO DIGITAL 35mm F3.5 Macro:Main Features |
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| 1. | Life-Size Macro Imaging |
| "ZUIKO DIGITAL 35mm F3.5 Macro" is a macro lens that offers life-size imaging (equivalent to 2x magnification on a 35mm camera) without the use of any attachments. It also features a minimum focusing distance of 14.6cm (4.2cm from the front of the lens). | |
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| 2. | Ultra-Low Weight |
| With the world's lightest*3 weight of just 165g, "ZUIKO DIGITAL 35mm F3.5 Macro" offers outstanding portability and handling ease. | |
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*3 | as interchangeable lens for a SLR camera (as of September 27th, 2005) |
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| 3. | Superb Image Quality |
| "ZUIKO DIGITAL 35mm F3.5 Macro" features an advanced optical design with the optics evenly balanced on either side of the diaphragm, and a floating focusing system. As a result, imaging is sharp from macro to infinity, with minimal focusing distortion. In addition, spherical, coma, and other types of aberration are minimized to ensure high resolving power and contrast for superior imaging performance that make this an excellent lens not only for macro shooting, but also for scenic photos, snapshots, portraits, and general photography. | |
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| ZUIKO DIGITAL 35mm F3.5 Macro:Other Features |
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| Circular Aperture Diaphragm for Smooth Background Blurring |
| A circular aperture diaphragm with 7 blades ensures smooth background blurring at larger apertures. |
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| Multi Coating for Reduced Ghosting and Flaring |
| Multi coating ensures minimal ghosting and flaring in the backlit conditions that are often encountered in macro shooting. |
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| Easy-to-See Magnification Markings on Lens Barrel |
| Clear magnification markings on the lens barrel make it easy for users to select the magnification they want to shoot at. |
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| ZUIKO DIGITAL ED 18-180mm F3.5-6.3:Main Features |
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| 1. | High-Power 10x Zoom |
| Offering super-telephoto power of up to 180mm (equivalent to 360mm on a 35mm camera), "ZUIKO DIGITAL ED 18-180mm F3.5-6.3" is a compact, lightweight, high-power, 10x zoom lens enables users to handle virtually any shooting situation with a single lens. | |
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| 2. | 45cm Minimum Focusing Distance at any Zoom Setting |
| Users can shoot from as close as 45cm at any zoom setting, and enjoy superb image quality with maximum magnification of 0.23x (equivalent to 0.46x magnification on a 35mm camera). | |
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| 3. | Superb Image Quality |
| Two ED lens elements and two aspherical lens elements help minimize chromatic, spherical, coma, and other forms of aberration to ensure superb image quality even at the periphery of the image area. Multi coating ensures reduced ghosting and flaring in backlit situations, and the lens is equipped with a zoom lock switch to prevent the lens barrel from inadvertently extending when the lens is being carried. | |
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| ZUIKO DIGITAL ED 18-180mm F3.5-6.3:Main Specifications |
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| ZUIKO DIGITAL ED 18-180mm F3.5-6.3:Main Specifications |
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