Korea

Supporting Initiatives for Cancer Survivors

"Going-on" Campaign

Despite the increase of the cancer survival rate (70.8%, Korean domestic cancer survival rate) with an early cancer screening and development of treatment technology, our society has not yet embraced cancer patients and survivors. Olympus developed and runs the "Going-on" campaign in Korea which is designed to support cancer survivors' successful return to society. The campaign name implies that their beautiful lives will continue even after cancer diagnosis. There are several programs to support cancer survivors such as "Going-on Diary", "Going-on Concert", "Going-on Walk", and "Going-on Studio".

• 1. Going-on Diary: Cancer survivors write a short diary via mobile application and share it with each other to look back on the meaning of life and themselves as well as encouraging each other to return to work as members of society. After the program ends, an exhibition will be held at the hospital using the diaries.
• 2. Going-on Concert: This event is intended to provide an opportunity to enjoy culture and arts to improve the emotional stability and quality of life of cancer survivors and their families.
• 3. Going-on Walk: This event is an eco-friendly CSR activity in which cancer survivors and Olympus employees walk together and pick up trash.
• 4. Going-on Studio: This program provides the necessary support for video production, enabling creators who have experienced cancer to regain vitality through communication with the general audience.

• 올림푸스 (olympus.co.kr)