Americas

Promoting Colorectal Cancer Awareness Activities across the Americas

Colorectal cancer initiatives are implemented across Olympus in the Americas during National Colorectal Cancer Awareness Month in March and throughout the year. These programs are dedicated to raising awareness internally and externally about colorectal cancer and the Olympus Group's commitment to prevention, early detection and treatment. Internally, our goal is for employees to understand the Olympus Group's role in combating colorectal cancer.
Externally, we implement or partner on program that aid the public in understanding the importance of early detection and the national recommended screening age. We provide our employees and the public with education about preventative measures, diagnostic screenings, and life-saving procedures.
Through key partnerships, we support organizations that are on the frontline helping to combat colorectal cancer and providing access and information to underserved communities.
Our objectives consist of three impact goals; reduce the number of colorectal cancer deaths, raise general awareness about colorectal cancer and screening, and increase employee engagement in support of this cause.

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Get Your Rear in Gear

Every year Olympus Corporation of the Americas (hereafter, OCA) partner with our national non-profit partner, the Colon Cancer Coalition. Part of our national sponsorship of the organizations includes the Get Your Rear in Gear 5 km walk/run colon cancer awareness event held in cities throughout the US. As part of the sponsorship, OCA is the presenting sponsor of the events closest to our which include San Francisco, Seattle, Minneapolis, and Boston.

Tour de Tush

Tour de Tush is a virtual fundraiser/colorectal cancer awareness event for our national non-profit partner, the Colon Cancer Coalition. As part of our annual sponsorship of the organization, OCA is the presenting sponsor for this virtual biking event which is held each year throughout the month of May.
The event is open to anyone. Employees in the US participate and fundraise every year which generally provides a generous employee generated donation to the organization.

Colorectal Cancer Awareness Month

OCA provides an annual donation to the Colorectal Cancer Alliance whose mission is to promote the importance of colorectal screening, provide live navigation from a Certified Patient and Family Support Navigator, and invest in research for a cure for colorectal cancer. In FY2024, our donation was used to support colonoscopies for less fortunate individuals, and supported both a health equity webinar seriess and a one-day satellite media CRC Awareness tour in March that saw 351 airings and a total of 9.2 million impressions.