New True to Life story “Dr. Bala’s Challenge” is now launched
March 8, 2024
TOKYO, March 7, 2024 – Olympus Corporation (Olympus) has released the latest installment of its "True to Life Stories," featuring stories of how Olympus is contributing to “making people's lives healthier, safer and more fulfilling” through advanced medical technologies and solutions. The latest story, which focuses on "Dr. Bala," an otolaryngologist who continues to bring his surgical techniques to support doctors in Southeast Asia.
The subject, Dr. Kazuhiro Omura, known as "Dr. Bala," is one of the world's leading surgeons in endoscopic surgery for nasal tumors. This video and article introduces his support for healthcare professionals and patients with cutting-edge medical technology in Southeast Asian countries including Laos, Cambodia, and Myanmar, with a focus on his never-ending motivation in conjunction with Olympus’ contribution to helping protect the lives of people living in the region.
Olympus launched the global brand message "True to Life" in December 2021, and have been subsequently implementing various initiatives to raise its brand awareness as a global MedTech company. As part of these initiatives, the company regularly publishes "True to Life Stories" through the form of videos and articles. To view previous stories, click the link below.
https://www.olympus-global.com/company/truetolife/stories/?page=company
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